Instacart
An online grocery marketplace that connects customers with retailers and independent shoppers for delivery and pickup orders. It also sells advertising to consumer brands and provides e-commerce and in-store technology to grocery retailers.
Consumer & mediaOnline grocery delivery marketplaceSan Francisco, United States
FoundersSince 2012
- Valuation
- $39B
- Total raised
- $2.9B
- Last round · Sep 2023
- Private placement
- Founded
- 2012
- Employees
- 3,600
- Quarters in VP50
- 11
Valuation
| Round | Date | Post-money valuation | Raised | Led by |
|---|---|---|---|---|
| Funding round | Jan 2015 | $2.0B | $220M | Kleiner Perkins Caufield & Byers |
| Series D | Mar 7, 2017 | $3.4B | $400M | Sequoia Capital |
| Series E | Feb 12, 2018 | $4.2B | $200M | Coatue Management |
| Series E extension | Apr 5, 2018 | $4.3B | $150M | Coatue Management |
| Series F | Oct 16, 2018 | $7.6B | $600M | D1 Capital Partners |
| Series F extension | Nov 2018 | $7.9B | $271M | Unknown |
| Funding round | Jun 11, 2020 | $14B | $225M | DST Global and General Catalyst |
| Funding round | Oct 8, 2020 | $18B | $200M | D1 Capital Partners and Valiant Peregrine Fund |
| Funding round | Mar 2, 2021 | $39B | $265M | Unknown |
Post-money valuation at each priced round. Log scale.Hover a point for the round
Updated
In VP50
- Q4 2023: no place
- Q1 2024: no place
- Q2 2024: no place
- Q3 2024: no place
- Q4 2024: no place
- Q1 2025: no place
- Q2 2025: no place
- Q3 2025: no place
- Q4 2025: no place
- Q1 2026: no place
- Q2 2026: no place
- Q3 2026: no place
- Q4 2026: no place
Place by quarter since Q4 2023. Best place #5, in Q4 2020.
Funding rounds
DateRound · leadRaisedValuation
Mar 2, 2021Funding round$265M$39B
Nov 2018Series F extension$271M$7.9B
Oct 2012Seed$2M—
Team
- Apoorva MehtaFounder, Former chairman and CEO
- Max MullenFounder
Brandon LeonardoFounder
Chris RogersCEO, President- Emily ReuterCFO, Treasurer
- Morgan FongChief legal officer, Secretary



